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Category

Business Skills

Course Type

Personal Development

Price Per Delegate

£345 +VAT
Public Scheduled Course

Price Per Course

£1,295 +VAT
On-Site at Customer Premises, Max 10 Delegates

Duration

1 Day

Full/Part Time

Part Time

Provider

SmartStyle Training

Book course

This course is intended for anyone who needs to communicate more effectively in writing with accuracy, style and impact.

Objectives:Recognise the challenges and skills of effective written communication. Write clear, concise, well structured business documents, using the appropriate language and correct punctuation and a presentable and stylish layout.

Course Preparation:

If possible, it is an excellent idea for delegates to bring examples of the types of written business communication that they will be required to do following their attendance on the course.

Download Outline (PDF)

Module One - The Challenges & Pitfalls of Written Communication
  • Barriers to Effective Written Communication
  • Good Communication Model
Module Two - Preparation & Planning
  • Key Planning Stages
  • Know Your Audience & Understand Your Reader
  • Setting Objectives to Achieve Results
  • Preparing an Outline
Module Three - The Stages & Structure of Business Writing
  • The 4 Key Elements of a Document
  • Writing Strong Starts & Closes
  • The ABCs of Written Communication
    • Accurate, Brief & Clear
Module Four - Image & Impact
  • Getting the Tone Right
  • Using the Appropriate Words & Phrases
    • Projecting a Positive Message
    • Passive vs Active Language
    • Unnecessary Words & Jargon
  • Word Power - Writing in Plain English
Module Five - Grammar & Punctuation
  • Commonly Confused Words
  • Common Punctuation Problems
Module Six - Written Communication Types
  • Letters
    • Passing on Good News
    • Requesting Action or Information
    • Passing on Bad news
    • Selling an Idea, Product or Service
    • Responding to Complaints
  • Email Do’s & Don’ts
  • Email Protocols & Etiquette Rules
  • Reports - An Overview
    • Objectives
    • Structure & Layout
  • Proposals

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